For ‘The Glen’ we tapped into its infectious rhythm and cinematic energy, working with creators to craft dance-led, high-impact visuals. The result was content that sparked interaction, movement, and connection across audiences worldwide. The campaign reached over 30 million views with a CPM close to zero — delivering massive reach with unmatched cost efficiency, putting the track in front of millions while keeping engagement high.

We focused our efforts in the Netherlands, Australia, and Germany, targeting audiences most likely to connect with the track and driving momentum where it mattered most.

For this high-energy, tongue-in-cheek anthem, we activated a mix of UGC creators and macro influencers to lean into humorous and expressive dance content. The campaign delivered over 6.1M views and 454K likes, with standout engagement across couple dance formats and comedic open briefs.

Overall, the campaign performed exceptionally well, capturing audience attention and driving strong visibility for the track.

For this campaign, we leaned into the genre-blending, high-energy feel of “Sadde Te” by Tangan Tribe, creating a visual language that resonated across dance, travel, and DJ content. The campaign delivered over 1.2M views and more than 52K likes, amplifying the track’s vibrant sonic identity. This was a high-impact visibility play, positioning the track in front of wide and diverse audiences at scale.

We had the pleasure of working on a campaign to celebrate a major milestone: Rick Astley’s “Never Gonna Give You Up” surpassing 1 billion streams. To amplify the moment, we collaborated with top-tier dancers from around the world, driving reach and spotlighting the achievement with energy and creativity.

We supported Adrian’s team on the influencer side for the release of his latest album “Metamorphosis”. Covering 3 tracks, we worked with creators on IG across niches such as Anime, Architecture, and Cinematography to push his music to the right audience.

We collaborated with several dancers who use phonk tracks in their content to create a dance using this choreography. We’ve seen over 3M views for this campaign and a great engagement rate of 17%

Elliot James Reay experienced a viral moment on TikTok, and we capitalised on the momentum by expanding his reach across diverse UK audiences—spanning Gen Z, Gen X, and even Boomers.

This campaign centred around Remember Monday’s Eurovision 2025 entry What the Hell Just Happened.

This campaign aimed to drive UGC and boost visibility for Cassö’s track Zeros on TikTok and Instagram.

Andrew Lloyd Webber

The Cure