Headrush
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For “Headrush,” we launched a creator campaign built around POV-style, love-soaked short-form videos, from sweet hug moments to late-night confession captions.
The concept resonated strongly, generating 1.1M views with a 19% engagement rate as creators transformed the “Headrush” theme into emotionally driven, highly interactive content across TikTok.
Laszewo, AVELLO / Insomniac
Territories
UK
| CPM | $0.49 |
| UCG increase | 165% |
| Views | 1.2M |
| Engagement | 19% |
Top moments
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